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Rolex · Reference M279171-0010

Rolex Lady-Datejust 28 Chocolate Dial Rose Gold and Stainless Steel Women's Watch M279171-0010

The lowest new USD price we found for the Rolex M279171-0010 is $16,395.00 at WatchMaxx, checked 14 Oct 2026, 10:33 UTC, across 1 tracked retailer. The lowest price recorded in the last 30 days is $16,395.00.

Rolex Lady-Datejust 28 Chocolate Dial Rose Gold and Stainless Steel Women's Watch M279171-0010
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28 mmRose Gold & Stainless SteelRose Gold & Stainless SteelScratch Resistant SapphireOysterclasp

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Compare current offers

2 offers

Prices are compared only within the same currency and destination market; the lead group is USD for US. Other currency or market offers remain visible separately.

Jomashop1 listing · USD · US$11,400.00
Lowest USD price · US market

In stock · Destination terms vary

$12,350.00$11,400.00Save 8%

Shipping not supplied · Observed 22 Sept 2026, 16:50 UTC

Shop at Jomashop →
WatchMaxx1 listing · USD · US$16,395.00
Current USD offer · US market

In stock · Destination terms vary

$16,395.00

Shipping not supplied · Observed 14 Oct 2026, 10:33 UTC

Shop at WatchMaxx →

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At least 10% below this watch’s lowest recently checked US listed price, before shipping and tax.

Observed, never invented

Price history

Dots mark validated retailer prices for the USD · US market group. Lines carry each listing's last observed price forward, starting at its first observation.

Lowest observed$11,400.00
Observed price history for Rolex Lady-Datejust 28 Chocolate Dial Rose Gold and Stainless Steel Women's Watch M279171-0010 Step chart of 20 validated retailer price observations. Each listing's last observed price is carried forward from its first observation to the chart's end. Dots mark actual observations. The horizontal axis is observation date and the vertical axis is listed price in USD. $18,000.00$17,000.00$16,000.00$15,000.00$14,000.00$13,000.00$12,000.00$11,000.00$10,000.00 Aug 30Sep 14Sep 29Oct 14 Jomashop: $11,400.00, 12 Sept 2026, 15:53 UTCJomashop: $11,400.00, 15 Sept 2026, 16:17 UTCJomashop: $11,400.00, 19 Sept 2026, 16:35 UTCJomashop: $11,400.00, 22 Sept 2026, 16:50 UTCWatchMaxx: $16,395.00, 30 Aug 2026, 23:50 UTCWatchMaxx: $16,395.00, 2 Sept 2026, 07:49 UTCWatchMaxx: $16,395.00, 5 Sept 2026, 07:48 UTCWatchMaxx: $16,395.00, 8 Sept 2026, 07:49 UTCWatchMaxx: $16,395.00, 11 Sept 2026, 08:04 UTCWatchMaxx: $16,395.00, 14 Sept 2026, 08:20 UTCWatchMaxx: $16,395.00, 17 Sept 2026, 08:35 UTCWatchMaxx: $16,395.00, 20 Sept 2026, 08:50 UTCWatchMaxx: $16,395.00, 23 Sept 2026, 08:55 UTCWatchMaxx: $16,395.00, 26 Sept 2026, 09:06 UTCWatchMaxx: $16,395.00, 29 Sept 2026, 09:20 UTCWatchMaxx: $16,395.00, 2 Oct 2026, 09:31 UTCWatchMaxx: $16,395.00, 5 Oct 2026, 09:50 UTCWatchMaxx: $16,395.00, 8 Oct 2026, 10:02 UTCWatchMaxx: $16,395.00, 11 Oct 2026, 10:16 UTCWatchMaxx: $16,395.00, 14 Oct 2026, 10:33 UTC Observation date Listed price (USD)
  • Jomashop$11,400.00 · 4 observations
  • WatchMaxx$16,395.00 · 16 observations

The price in context

Price comparison at a glance

Lowest tracked listing
$16,395.00
WatchMaxx · In stock
Checked 14 Oct 2026, 10:33 UTC
Retailers compared
1
For this exact reference
Compared with the next retailer
One retailer tracked
Based on listed watch prices
Latest retailer check
14 Oct 2026, 10:33 UTC
Each offer has its own check time

Lowest recorded price in the last 30 days: $16,395.00. Recorded on 10 days, from 17 Sept 2026, 08:35 UTC to 14 Oct 2026, 10:33 UTC.

USD · US market · Before shipping and tax. Comparisons cover our tracked retailers. History uses available observations for the offers on this page; checks are periodic, not continuous. History includes up to 90 checks per retailer listing.

Technical & Horological Attributes

Case diameter
28 mm
Case material
Rose Gold & Stainless Steel
Bracelet
Rose Gold & Stainless Steel
Crystal
Scratch Resistant Sapphire
Clasp
Oysterclasp
Water resistance
100 Meters - 330 Feet
Dial
Chocolate
Functions
Date+Power Reserve+Hour, Minute, Second
Case back
Solid
Crown
Screw down
Bezel
Fixed-Fluted Rose Gold
Movement
Rolex Calibre 2236
Movement type
Automatic Self Winding

The WatchCurrent standard

Exact reference. Clear provenance.

Brand New Authentic Rolex Lady-Datejust 28 Chocolate Dial Rose Gold and Stainless Steel Women's Luxury Watch Model M279171-0010. Two-Tone Rose Gold & Stainless Steel Brushed and Polished watch band. Oysterclasp clasp. Fixed-Fluted Rose Gold bezel. Dial description: Rose Gold Hands And Roman Numeral hour marker on Chocolate dial. Automatic - Chronometer movement. Powered by Rolex Calibre 2236 engine with 55 hours power reserve. Watch functions: Date, Power Reserve, Hour, Minute, Second. Screw down crown. Scratch Resistant Sapphire crystal. Case size: 28mm. Solid case back. 100 Meters - 330 Feet water resistant. 5-year WatchMaxx warranty.

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